Elon Muscular

Elon Muscular is an actor, producer, and the founder of New Heroes, a membership for men who want to fix one real problem at a time and know the research behind every move.

New Heroes

New Heroes is a global men's tech and lifestyle media brand blending science, self-development, and positive psychology into a toolkit for the modern man. Our first product is the New Heroes Membership: a library of research-backed protocols and an app that turns each one into a quest, with a community of men, and founder Elon Muscular, doing the work alongside you every day.

Next, we're making movies where men get to be men again. We want to make the new Rocky. If you're a man's man, follow us. Masculinity never went out of style. We're bringing it back into the mainstream.

Where to find him

• Instagram: @elonmuscularofficial
• YouTube: @ElonMuscularOfficial
• Start free: find your hero archetype, twenty questions, about three minutes
• The library and Join New Heroes